Nada Sarkis is a distinguished academic and industry expert with a PhD in Marketing from Paul Cézanne University, Aix-Marseille III, France. Currently serving as an Associate Professor of Marketing and Management and Associate Dean for Graduate Studies at the USEK Business School (UBS), she has made substantial contributions to both academia and industry.

With a proven track record in various managerial roles at the UBS, Nada has established herself as a leading authority in higher education. Her research interests span consumer behavior, communication strategies, digital marketing, strategic management, and decision-making. Her work has been published in top-tier journals.

Recognized for her expertise, Nada is a sought-after consultant and trainer for private-sector organizations, providing strategic guidance and practical solutions to help businesses navigate the evolving marketing landscape. As a Fulbright Fellow, she has gained valuable international experience, broadening her global perspective and enriching her academic and professional endeavors.

EDUCATION

• PhD in Business Administration, Paul Cezanne University, Aix-Marseille III – France
• MA in Business, USEK – Lebanon
• BBA In Marketing, USEK – Lebanon